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Would those of you who know that individually designed
websites are an appropriate use of resources, cite to some data? How about you who know that site design is unimportant? Do you have any data?
Do we know that candidates who use "cut & paste" websites lose or even raise less money, than those who hire design deities?
I am a great fan of making decisions based on the best data out there. Now I agree that educated intuitions are not chopped liver (though I love chopped liver), but advocates who are clear that better designed websites produce better results, (and their opponents) can and should be more persuasive.