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Cookie-cutter sites
The problem with cookie-cutter sites here is that the two districts are too close to one another. If one race were in NY and the other in, say Iowa, the candidates might get away with it. But there are far too many people who look at all the races in a single state -- and get word around -- for these two candidates to do it.
This does shine light on what is common practice in party politics -- candidates being pressured to hire party-connected consultants. In 2006, [at least] two Democratic candidates refused to do so. They won their primaries against DCCC-backed candidates, and then beat incumbent Republicans. They are Carol Shea-Porter (NH-1) and Jerry McNerney (CA-11). But for the most part, candidates are pushed so hard to accept "help" from the party that they end up with the situation we have with Konst & Tonko.